It takes sweat, ambition, and capital to realize your dreams of starting a small business, and during the first formative years, you might not have the advertising budget to match your advertising aspirations. So, I have created a quick advertising plan for small businesses based on my experience working with many young businesses over the past five years.
Archive for the ‘linkedin’ Category
Tobin Lehman elected as President of the Greater Frederick Advertising Federation
July 12th, 2010 / linkedin, News & PressTobin Lehman Design + Interactive is pleased to announce the appointment of Tobin Lehman as the new president of the Greater Frederick Advertising Federation (GFAF). The GFAF is a local chapter of the American Advertising Federation the oldest national organization for advertisers.
Exploring Digital Metrics, Part 1
June 24th, 2010 / Advertising, Features, linkedin, Retention, SubscribedDo you ever wonder what CPM, CPC, ROR, and COA actually mean, let alone how they can influence your online advertising? Let’s look at the most popular metrics, and how they enhance your understanding of your digital advertising spend and make you a more effective advertiser.
Do you ever wonder why your Web site doesn’t show up where you want it to in a search? The problem might be right under your nose! This article will look at seven tools and tips to help you understand your site through a search optimization audit.
Tobin Lehman Design + Interactive Takes Home the Silver
March 15th, 2010 / Features, Graphic Design, linkedin, News & PressTobin Lehman Design + Interactive is proud to announce the receipt of three Silver ADDY™ Awards at the 2010 Greater Frederick Advertising Federation ADDY™ Awards ceremony. Awards are presented each [...]
Tobin Lehman set to serve on the AIGA Blue Ridge Board of Directors
July 20th, 2009 / linkedin, News & PressMore great news last week as we announce that Tobin Lehman is now serving as education chair to AIGA Blue Ridge. Following a 6 year hiatus in membership, Tobin Lehman [...]
Tobin Lehman elected as Vice President for the Greater Frederick Advertising Federation’s 2009/10 Board of Directors
June 16th, 2009 / Features, linkedin, News & PressIt’s with great pleasure that we announce that Tobin Lehman has been elected to serve as the Vice President for the next board term of the Greater Frederick Advertising Federation. [...]
Tobin Lehman awarded with the AAF Crystal Prism Award for 2009
March 13th, 2009 / Features, linkedin, News & PressThe Crystal Prism is an award given by the individual chapters of the AAF to one member who demonstrates great dedication and service to their club. It is with great [...]


